Chief Digital Officer, IBM Thailand
Pawasut has been with IBM Thailand for more than 17 years, after she joined the company in 2001 from Lotus Corporation. Starting career in IBM in Software Group, Pawasut has taken various leadership roles as Software Brand Manager, SMEs Sales manager, Channels Manager and also in the marketing areas.
After 11 years with Software team, in 2013, Pawasut was named Country Manager for Marketing and Communication including Corporate Citizenship program. Pawasut have envisioned to streamline IBM Thailand Marketing and Communication with Social Engagement, Data Driven Demand Generation with remarkable achievement and also driving Digital Marketing for IBM Thailand as best practices in ASEAN.
With integrated experience in Software, Sales, Channels and Marketing will be her strong background to drive Digital Business for IBM Thailand to the next step.
In 2018, Pawasut was named as Chief Digital Officer at IBM Thailand in year 2018. Targeting Business and Digital transformation by bringing AI and Cloud to mass customers in Thailand.
Pawasut holds an MBA in marketing from National Institute of Development Administration (NIDA), and a Bachelor of Engineer with a major in computer from Kasetsart University.